Rockett Home Rentals are excited to announce the launch of our new state-of-the-art website which is unlike any other property website in the area.
Our previous website served us well for a number of years and though it was ahead of its time when we launched it about 5 years ago we decided at the beginning of this year it no longer stood out from the crowd. Now was the time to create something completely new and different for our landlords and tenants. Following numerous brainstorming sessions we created a wish list of ideas we wanted to see built into a site. No idea was considered too far-fetched or unrealistic (apart from Bill's dream of holographic properties) but the key factors we wanted to incorporate were an instantly memorable video homepage and larger and sharper property photographs to highlight the professional photography of our outstanding properties. We also had Google rankings in mind with the aim of topping search result lists with a highly optimised site for Search Engines and close links to our social media.
Our first venture with Estate Apps was with the mobile version of our website and we were so happy with the results that we wanted Estate Apps to expand the spread of their site to create an all-encompassing system that would seamlessly bridge the gap across tablets, desktops and mobiles.
What we got was more than just a website. We also have a built in cloud based maintenance issue reporting system for tenants. Estate Apps created a very easy to use property search system which quickly creates a drilled down list of properties. This is helpful for prospective tenants and gives peace of mind to our landlords; they know that their property is being well advertised in an easy to use format. With ultra large professional high definition photographs of all our properties the Properties section is clear, easy to use and aesthetically pleasing.
For the overall layout our aim was to create something completely different to everything on the market and our starting point for this was the homepage. We hit on the idea of a video landing page so Estate Apps organised a videographer to come from London to film us for a day in our branded mini driving around the landmarks of the area. This gives us a unique, eye-catching front page so that landlords and tenants alike will remember where they’ve seen a property and remember us as a company.
New sections include our “Meet the Team” page which is complete with photos and short biographies to help our customers put a face to the voice on the other end of the phone and in turn helps us build a relationship with our customers. The blog section imparts useful information, current events and partnership links to our clients. In the near future we will be featuring businesses we work with on our blog, such as financial advisers and solicitors, who can offer more in-depth information about the professional services they can provide for landlords and tenants. We’ve also added a “Helpful Resources” section which includes useful information for tenants and maintenance video guides.
Since the website went live we’ve had a fantastic response from landlords, tenants and prospective tenants who love the new look of our site. Rockett Home Rentals had great fun working with Estate Apps due to their infectious enthusiasm for creating something special. Even since the launch Estate Apps are still a great help with helping us settle into the new system, no edit has been too big or too small and they are very quick on request uptake.
We hope you enjoy the new website and happy house hunting!